Indigo jones

Now that marriage equality has finally been legalized in several states, people of the same gender are celebrating their commitment to one another in a more traditional way. While the world is slowly waking up to the concept of same-sex marriage, the bridal market is sadly lagging behind.

Magazines feature lots of ideas for brides marrying the man of their dreams, but what if that person waiting at the altar happens to be another woman?
Alternative fashion looks for the big day are relatively scarce. Many lesbian women are not comfortable in a dress, especially a big, fluffy white one.

Designers are slowly introducing white pant suits into their collections to meet the needs of same-sex brides, as well as those looking for a less traditional take on wedding attire.

Times they are a changing and its time for the marketplace to evolve to accommodate it. Do we see “white space” here?

Bottom photo: Carolina Herrera/ Fall 2013 bridal collection

Tags: bridal market, bridal pants suits, brides, clothing, fashion, lesbian brides, market opportunity, marriage equality, same sex marriage, style, wedding, wedding pants suits

This entry was posted on April 20, 2012 at 7:03 am and is filed under family, fashion. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.