Young, Hot and Cool Alert!

Tavi Gevinson, blogger, muse, fashion wunderkind and Illinois high school student, is launching an online magazine format called Rookie.

The site, originally planned as a collaboration with former Sassy Magazine founder Jane Pratt, is launching as a solo effort on Monday, September 5th ( with a little help from some very high profile friends.)

Geared to teenage girls, the magazine will have a monthly theme, and be updated 3 times a day; after school, around dinner time, and at the last “Facebook check“ before bedtime.

We’ll check it out tomorrow and let you know if it meets our “sites we love“ criteria.

In the meantime, check out Tavi’s blog ( featured December 31, 2009 ) Style Rookie for inspiration.


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One Response to “Young, Hot and Cool Alert!”

  1. going natural Says:

    Tavi is a great personality and happy to see their magazine. It’s really amazing,thanks for sharing it with us.

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