Posts Tagged ‘Twitter’

The Gift of Thanks

August 17, 2015

Here I am, back on my high horse talking about modern manners. I shared a previous rant about those who don’t respond to invitations, or those who respond and then don’t  show up, leaving the hostess high and dry. Today’s rant is about gratitude.

Last week, I made a select amount of s’mores gift boxes and hand delivered them to a few editors and writers I admired, in honor of National S’mores Day.



One lovely recipient posted a photo on her company’s Instagram account with a shout out, and the “likes” flooded in. During the course of the day, there were subsequent posts on the company’s other accounts, and a fave on Twitter. The poster also “liked” some of my photos and started following me on Instagram. This resulted in a spike in views on my website and Etsy shop, as well as a ton of “likes and follows” on my Instagram site. To those not social media savvy, I must sound like a 15 year old, seeking validation from others, one click at a time. Those who do this for a living know that it is the way we grow brand awareness in 2015. I am extremely grateful for the support these people showed me, and they completely outdid themselves with multiple posts that put many thousands of sets of eyeballs on Indigo Jones Eats s’mores. I ‘grammed and tweeted my appreciation back at ’em, sharing the joy with my miniscule amount of followers.


Its up to 4.837 likes now, on this one shot only!

The other four recipients did not respond at all. Not a peep.

Before we get too carried away, I must say that my intent was not 100% pure.  This was a public relations initiative, and the desired response was social media exposure. A well placed tweet, or a tagged Instagram shot is worth a thousand words of thanks.( See above.) But if for some reason they didn’t want to play; perhaps an overwhelming amount of free items flood thier offices each week and policy prohibits them from issueing a public acceptance. Perhaps they ended up in the office pantry, gobbled up before they could be ‘grammed. Maybe they didn’t like marshmallows. Whatever the reason, its their perogative not to display my wares on their social media sites if they don’t want to. I completly understand and support that decision. I knew going in that I may or may not get a public response. I did it with the intent to grow my brand awareness and expose Indigo Jones Eats to a broader audience.  I do however, feel I deserve some sort of confirmation that they actually got the package. I am not expecting handwritten notes on beautifully letterpressed cards, although I suppose they could be in the mail as we speak. I was expecting that their assistant’s junior intern might shoot me a one line email saying thanks for the treats. As an aside, some of these people have posted dog pictures, old photos of haircuts past, and their latest manicures, so I know they are around, and posting mindless follies.


Hence, the Miss Manners in me emerging once again. Shouldn’t there be some form of office protocol to respond to what must be, for some, a huge amount of promotional gifts? I certainly would want my brand to be known as gracious, appreciative and at the very least polite to the outside world. I have to say that it skewed my perception of these people ever so slightly.

In the anonymous world of social media, it easy to think that you have a relationship with someone because they share tidbits of their life with you and the general public. We quantify our self worth through “likes” from total strangers, often forgetting to actually acknowledge the real people who reach out to us. So, here is a not so subtle reminder to always remember to say thank you, no matter how small the gesture of kindness might be. (Or the motive behind it.)

In the meantime, if you happen to be reading this, and you know who you are, I have a message for you:

Hey guys! Did you like my s’mores? If so, how bout giving me a “like”? In case I didn’t mention it, its indigojonesnyc. Ok, thanks, bye!

Check us out at indigojonesnyc on instagram.

Want to see what we have been pinning? Take a look at our Pinterest page!

Tweet along on Twitter.

Take a peek at our Tumblr.

To keep up with the latest, show us some “like” by liking our Facebook page

Check out our new site Indigo Jones Eats

Visit our Etsy Shop

Stay Tuned

December 8, 2014
from our photo shoot

from our photo shoot

We’ve been teasing you all weekend with our holiday baking project, and we know some of you are anxious to see the real deal and place orders.

(What? You don’t follow us on Facebook, Twitter or Instagram? You really ARE missing out!)


Roasting marshmallows in the studio.


We will have the official “beauty shots” with details and prices up today. Keep checking back, as we will be posting throughout the day here and on the official site for these products, indigojoneseats.

See you later!

Sites We Love: The Cools

June 28, 2012

The Cools, a new website that launched yesterday, is the brainchild of Olivier van Themsche. The Cools is a social network, style platform and e-commerce site that is curated by trendy young ambassadors, such as Dree Hemingway, Lola Schnable and Lauren Santo Domingo. The site also has advisors, including Antoine Arnault, Lapo Elkann and Erin Featherston.

These bold faced names don’t ring a bell? Guess you aren’t as “cool” as you think you are. But no worries, you can join the site anyways.

The Cools use member profiles to connect users with bloggers and sellers that reflect their personal tastes. Members can scan the site and follow others as they hone in on their style.

“Brands, designers, creators and artists have the opportunity not only to sell their stuff but to tell their story,” van Themsche said in an interview with WWD.

The products are original and eclectic, and the user experience is more akin to Twitter or Pinterest than eBay.

Be amongst the first to join the site and start interacting with The Cools.

photos:  The Cools

follow us on Twitter: indigojonesnyc and “like” our Facebook page!

Color REAL

May 1, 2012

Color and trend forecasting is a big business. Most large apparel and accessories companies use some sort of outside service to help guide their product decisions, which are often made 9-12 months before the merchandise hits the stores.

The information is usually disseminated via suggested color palettes and trend reports, based on the forecaster’s interpretation of catwalk trends, textile shows and a gut reaction to what feels right for the future.

Interactive artist and software developer Pedro Miguel Cruz, has taken a more scientific approach to the process, for French retailer Pimkie.

Cruz has installed webcams in the most fashionable areas of Paris, Milan and Antwerp, and puts the imagery through a computer program, which isolates the colored pixels and logs the information.

The data can be viewed on their website, as live feed, colored graphs, or as color recommendations for items available for purchase at the Pimkie store.

The information is also available on Twitter.

While this may not directly impact those needing long-term color direction, this is a great tool for short term planning, and getting a handle on what is trending in real time.

Just Another Abstract Sunday

November 6, 2011

New York Times illustrator Christoph Niemann didn’t just run the New York City Marathon today, he live tweeted drawings of his journey, all along the way.

The talented artist and athlete drew pictures of his experience while running the 26.2 mile course, and posted them on his 2 Twitter accounts, abstractsunday, and abstractsunday1. Check out his Twitter feed for a runner’s view of the New York City Marathon.

Congratulations to all those that finished the marathon! Great job!

photo illustrations: courtesty of Christoph Niemann/ abstractsunday1

Happy Meals “Healthy” Upgrade

July 28, 2011

McDonalds is rolling out supposedly healthy changes to its kid’s Happy Meals. In addition to reducing the portion size of the fries and soda, they are adding fruit, sans the caramel (high fructose corn syrup) dipping sauce along with the requisite plastic toy. A step in the right direction perhaps, but a very small one at that. I think comedian Seth Meyers (@sethmeyers21)  summed it up best on Twitter, when he said: “..the nutritional term for the new fruit in Happy Meals is “virgin in a whorehouse“. Do we really believe that adding a couple of apple slices to a meal that is high in fat and calories and low in nutritional value makes it healthy?

photo + analysis via The New York Times


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